How to Sell Video Online

How To Sell Videos Online: Guidelines For Selling Streaming Videos

Media consumption has duly increased since the outbreak of the pandemic.. Since then, it comes to no surprise that it has had an upsurge for almost 2 years.. We note that different generations consume videos in their own way.   

Moreover, in the live video streaming market, online content has consistently been selling value to many folks. It creates business opportunities for content owners and media broadcasters in diverse industries. 

Access to monetization tools makes your video selling journey in online space unbelievably easy! 

The Importance of Online Selling 

When filmmakers and content aggregators come a long way in making their business & research about ‘where can I sell my videos, it shows us the video effectiveness covered in a decade. We have moved away from DVDs to detainment & transformed the VOD streaming platform sector, bringing it up to exclusive heights..

Moreover, the urge to consume content anytime, anywhere has led to a radical change in selling online videos. As a result of this, there has been an occurrence of astounding pace which has changed the dynamics of the video streaming business line. 

OTT services have assisted video streaming media to facilitate movies to view them irrespective of geographical location using electronic gadgets such as Mobile, Smart TVs, Gaming Consoles, etc. 

Notably, this has bypassed the traditional distribution channels in theatres in particular. Within an increased medium of internet bandwidth, broadcasts have drastically landscaped the scenario of selling videos to the world, bringing a new skyline to visual media. 

The power of video watches indicates via the stats below which are taken as an estimate from the year 2018 to 2025 worldwide: 

  • Sources let us know that the usage of video market for example of OTT solution, is projected to reach $332.52 Billion by 2025, indicating a CAGR of 16.7% starting from 2018. 
  • Additionally, Statista, confirms the growth of 56% who claimed to watch more videos on online video platforms via television sets whereas 52% had a greater inclination to stream videos on their devices. 

Now let’s have a look at: 

How To Sell Video Contents Online: The Definitive 7-Step Guide?

Video is a powerful asset at any stage of your marketing cycle. It is quantitative and provides valuable insights into your sales and marketing process. 

But how to get started with selling videos online?

So, here is a clear-cut roadmap to start selling your videos and making money in 2023. 

sell videos online

1. Choose A Particular Niche 

Rule number one. 

Clearly define your target audience – who you plan to sell. 

Choose a VOD platform provider – that offers maximum flexibility and customization options – to build your branded video streaming website.   

Conduct a SWOT analysis of key players in your industry. Then, find out what they are specialized in, whom they are focusing on & what niche they have chosen for selling videos online. 

Some of the profitable niches in 2023 are:

  • Fitness and Health 

You can now sell fitness content online from the comfort of your gym, home, or fitness studio. A win-win situation for all stakeholders: fitness enthusiasts, coaches, and content creators.

  • Sports & Athletics 

For starters, online streaming helps catch games & matches in real-time. As a sports team, you can know your answer to where can I sell my videos from local coverage by streaming them as live events, whether a national league or test series.    

sell content online
  • Online Education

Independent educators are changing their mode of learning & training via online classes. In addition, they now offer accreditation with a comparable fee that can be used to upscale virtually, especially after the pandemic outbreak.  

  • Media & Entertainment 

Another way to sell videos online is to build an entertainment-based platform like Netflix or Amazon Prime. These platforms use a subscription-based monetization approach to provide access to an extensive content library.

Also Read: How Does Amazon Prime Video Make Money?

Next, we’ll see more about.. 

2. Build a Content Strategy

Conduct detailed research on several topics and draft a well-laid content strategy. Get inspiration/references from social platforms like LinkedIn, Youtube, or Facebook. 

Are you planning to create courses on eLearning, blended learning, etc.? 

Then, websites like Skillshare and Udemy are your go-to places to craft your content strategy.

3. Choose the Right Online Video Platform To Distribute Your Content

The VOD platform is the single-most crucial aspect of any video-selling site. 

Hence, choosing the right VOD platform provider is vital to your overall success. 

Like at VPlayed, we have helped hundreds of video streaming businesses like yours sell their videos online. VPlayed offers a fully-functional, 100% customizable, white-label VOD platform, and video monetization platform with 150+ features and integrations.

Readers Also Read: How To Build A Billion-Dollar Video Streaming Website?

4. Manage All Your Content With An All-in-one CMS

The video content management system is the software that enables you to centralize, manage, and deliver your videos securely online. Therefore, it is essential to pick an online video platform provider that offers both self-hosted and cloud-hosted CMS in their package.

Thinking Of Starting Your Own Video Monetization Platform?

5. Pick a Suitable Monetization Model

As we spoke about the best means of elevating your video’s value, in this segment, you can learn more about top video monetization platforms using models such as SVOD, AVOD, TVOD, or a combination of three.

You can determine which would serve you best and decide your subscription plans accordingly. It is also recommended to have hybrid monetization models — a blend of two or more of the conventional models — to widen your audience base. 

How Do I Sell My Videos Online

SVOD (Subscription Video on Demand): A business model where subscribers pay a monthly or annual fee to access a catalog of video content, which is available to watch as much as they want. Examples of SVOD services include Netflix, Amazon Prime Video, and Disney+.

AVOD (Advertising Video on Demand): A business model where viewers can watch video content for free, but the content is ad-supported. The content providers generate revenue from advertising sales. Examples of AVOD services include Hulu, Peacock, and Tubi.

TVOD (Transactional Video on Demand): A business model where viewers can rent or purchase individual videos or a bundle of videos for a one-time fee. Examples of TVOD services include iTunes, Google Play, and Vudu.

PVOD (Premium Video on Demand): A business model where viewers can pay a premium price to watch a newly-released movie at home before it becomes available through other means of distribution. Examples of PVOD services include Amazon Prime Video and Apple TV.

These business models provide a range of options for viewers to access and pay for video content, allowing content providers to generate revenue through various means.

6. Promote Your Videos Online

Distributing and monetizing videos are not enough when you aim to build a full-fledged video-selling business. In addition, you should also actively promote your videos online to earn more visibility and gain traffic. You can use the following techniques to do the same.

  • Optimize your videos for streamlined viewing
  • Craft click-worthy thumbnails 
  • Factor-in SEO 
  • Make effective use of social media 
  • Share your uploads

7. Plan Of Action For Future Goals 

Last but not least. 

Have a clear plan of action to chase down your future goals.

After a solid start, if you aim to diversify, you can start by expanding to devices such as mobiles, smart TVs, and tablets. 

The ultimate goal should be to make your content accessible across devices at all corners of the globe.

Why Should You Use Your Own Video Platform For Selling Video Content?

video selling platform

Now the question is about where you need to upload videos. In general, businesses tend to create a YouTube channel & check how to sell video content in a much cheaper (or sometimes for free) manner. The real fact lies when it comes to beginners who actually monetize videos which is kind of stating the core of selling videos online. YouTube is mostly based on advertising revenue model which isn’t favorable always to you & your niche-based audience. 

Generally speaking, these platforms’ flexibility is limited and may get expensive while thinking to move away from publishing free content and scale virtually.. 

Yet, to help you to create a wonderful video experience for your viewers, anytime anywhere is made possible with an independent video business that you can own at the very start. Furthermore, it makes your content stand out & sets a difference from the rest. Brand your precious videos the way you’d like to create a pleasant & constant viewing experience, contrary to other competitive players in the market. It all starts with watermarking logos by default with font, texture, color & other mediums you choose.  


Last but not the least, when you look for how to sell streaming videos online you certainly give away the rights over the content once you depend on a free video hosting platform. Nevertheless, when concerning rights over your videos, it is always better to be owned by you, in order to make it more strategic when it comes to content monetization.  

And what’s more, you have in the boilerplate is focused on unlimited flexibility, better SEO rankings & clarity in hosting your content. Along with that, your intellectual property stays intact with you, but into dependent on another resource that gives you the pathway to grow & flourish. So, while making it appealing with your platform’s out-of-the-box solutions decide to while labeling your services that meet the end goal in mind & all start with the best option that fits best for your business..

If You Already have an idea about launching a Video Monetization Platform, Schedule a free demo and We’ll Get You On The Road To VOD Streaming Success!

Video Monetization & OTT Expert at CONTUS VPlayed. Interested in digging deep into video/audio streaming media tools, and Love to blog, discuss and share views on the legal smart TV app development' & latest technologies tips, and tricks. He's also passionate about photography loves to capture the pure essence of life.


  1. Joey Ramsey Reply

    Hello, we are looking for an VOD service where selling content online our E-Learning courses and videos around the world. We´re looking for a customizable platform which is easy and fast to use. The videos should be stored safe and private. The idea is to sell mini series or single videos to our customers mainly with technical subject. Data safety and piracy is very important and should be a key feature. I hope to here from you With kind regards

  2. Pablo Pittman Reply

    Hi, I am interested in setting up a time to see a demo and want to know how to sell video online. We are a corporate wellness company looking for a new VOD OTT platform to transfer over 400 hours/videos. Do you offer any help in migrating the videos? We also need automated data analytics that we can pull per company and would like any more information on what kind of data reporting your platform can offer us. We sell our content to multiple corporations and need a platform that can migrate with everything we already have in place like website and pay accounts. Thank you,

  3. Tomas Bowen Reply

    Hello! i’m glad to write you. I’m a film maker and a have a short film that i will like to distribute or selling videos your platform.. Below is the link for the trailer will be glad to hear from your team. Thanks

  4. Herbert Gutierrez Reply

    Hi, I want to start OTT platform business. I want to sell content for all OTT in one bundle like (voot select, hungama, disney+hotstar, amazon prime etc). Is it possible?

  5. Rosie Flowers Reply

    Hello, Need a platform that we manage and control to stream, rent and sell content online our films…

  6. John Chambers Reply

    Hi there,
    I want to sell videos for my Education related videos on your platform, please suggest me how can I Sell it.

  7. Ramiro Phillips Reply

    Hey there, we are a large Christian Festival. We want to know how to sell videos online for our Video material after the event. So far, we have used Vimeo. However, we are interested in using other platforms. Kind regards,

  8. Lynette Waters Reply

    Hello, I capture videos for tour providers. We sell videos online and deliver the video of the experience. I am looking for one location to create branded channels per tour provider where they can post their pre sold videos, unsold video samples and advertising videos.

  9. Daisy Oliver Reply

    Hi, I just want to sell my videos online which is based on a boy.. Who want to do something great in his life…. U can read full story when I send it to you..

  10. Thomas Wells Reply

    Hi, We provide screening platforms to our largest client in order to meet their needs. Our company produces hundreds of videos a year for them. The company plans to launch its own Netflix and sell subscriptions to individuals and corporations.

  11. Arturo Turner Reply

    Hi team, My needs are to have a monetization website that offers live streaming from my webcam, sells videos with DRM protection, as well as to be able to sell videos.

  12. Kathleen Stanley Reply

    Hello, we are interested in selling content online and hosting a library of exercise videos for our clients. The videos would be 5 – 20 minutes long and complement our products. You should be able to view all videos you’ve watched and pick up where you left off on videos you didn’t finish.

  13. Timmy Fowler Reply

    Hello, We will have videos that addiction recovery patients can use. Having the ability to sell videos individually, do subscriptions, and offer special deals is essential.

  14. Yolanda Perez Reply

    Hi, I’m looking for a platform where I can sell videos and do live streaming events with viewers interacting with the streamers. What kind of development assistance do you provide? Do you offer customizable templates?

  15. Alexandra Casey Reply

    Hi, I am searching for a platform that will allow me to sell my videos online vod and live stream my fitness classes, cooking classes, and instruction videos

  16. Alyssa Owen Reply

    Greetings, I have a client who would like us to develop and host a website where videos can be sold online for a subscription fee or as pay to view videos. Since I am new to this and will be the technical/developer, I would appreciate any suggestions and pricing so that I can quote them properly.

  17. Shannon Bell Reply

    Hello team, During the course of building the site, we will be allowing coaches and trainers to sell their videos online. Currently, our company is looking for a solution for video DRM, payment, and storage. I’d appreciate it if you could email me the pricing information.

  18. Betty Vargas Reply

    Hello, we’re a company that provides educational services. Video content we sell online for educational videos needs to be protected from screenshots and downloads. It is also possible to export videos only through Windows if necessary. Does this technology work for you as well?

  19. Marvin Singleton Reply

    Hi, I would like to know the price and demo of your platform for selling online videos and online courses

  20. Berenice Smiley Reply

    We are screening platform suppliers for our largest client. We produce for them hundreds of videos a year. They are looking to launch their own Netflix an sell subscriptions to individuals and corporations.

  21. Rosann Harding Reply

    Hi, I need a monetization website that offers live streaming from my webcam and also sell videos with drm protection and also to be able to video selling platform.

  22. Keeley Jefferies Reply

    Hello, we are looking for selling content online and host a library of exercise videos for our clients. These videos would be 5 – 20 minutes long and would complement the products we sell. We want customers to be able to see all the videos they’ve watched as well as pick up from where they left off on videos that they didn’t finish.

  23. Dione Camp Reply

    We will have videos that will be used by those in addiction recovery. We need the ability to sell videos individually, do subscriptions, and special offers.

  24. Oralee Fulton Reply

    Hello, I am looking for a platform that I can sell videos on as well as sell private subscriptions to live streaming events where the viewers can interact with the people streaming. Do you offer customizable templates or any development assistance?

  25. Wilber Lacroix Reply

    Looking for a platform that allows me how to sell my videos online vod and live stream my fitness classes, cooking classes and intructional videos to my clients

  26. Abbie Barlow Reply

    Good day, VPlayed team. I have a client who wants us to host and develop a website where the company can sell videos online for a subscription or pay per videos video viewing. I hope your solution is what we are looking for and that you do white labelling for our own domain, and the hosting with you or suggested VOD server suppliers. I am totally new to this and will be the technical/developer, so please assist with suggestions and pricing so that I can quote them.

  27. Elfrieda Mccombs Reply

    We are building a site that will allow coaches/trainers to sell their videos online. We are looking for a video DRM, payment and storage solution. We hope to have thousands of videos. Couldn’t tell from the site whether VPlayed is a good fit, and if so, what pricing would look like. If you could email me, that would be great.

  28. Meghann Light Reply

    Hello, we are an educational company. we sell content online for educational videos, we want our videos to be protected from screenshot and download. If necessary, videos can also be exported only through windows. Is this technology possible for you too

  29. Earl Willis Reply

    HI, Looking to sell our workout videos online. Because of the pandemic our gym was forced to pivot our services online and we are currently exploring our options for OTT services. We currently use Vimeo Pro and are looking to sign up for their OTT services but came across yours but would like more information and pricing.

  30. Eloise Kennedy Reply

    Hey! I’m currently looking for a video on demand service to start my online business selling dance tutorials! I need a platform where I can sell videos. At the moment i’m leaning towards a site called ‘uscreen’. It looks really simple and the monthly fee is not too bad. I searched on google what websites are the best and this came up so i’m doing further research! To show you more what I’m looking for here’s an example:

  31. Tonya Higgins Reply

    Hello, We are searching for a white label VOD platform to serve our lessons and talk about wine. We need to sell our videos on a subscription model or sell streaming video collections or a single video. All our video will be organized in series but it is super important that every video page has a robust and configurable recommendation system. Recommendation system is a very important point for us. To be clear we need something like uscreen do, therefore a frontend UI site customizable easily, freedom to use payment model, but with a string recommendation system. Is Vplayed right for us? Can you give us some online sites that are now using Vplayed under the hood? Can you give us a test account or something to try the platform? PS I prefer email over telephone/meet/zoom talk. Thanks

  32. Maryann Hill Reply

    HI, I am planning to start a paid video streaming platform to sell videos online platform for all registered paid members. Like Netflix. How much will be the total cost?

  33. Stuart Gregory Reply

    Hi there, I have a fitness course of 5 videos. I have a website on I need a way to sell content online on my website providing the link to the streaming platform after payment as a one-time purchase. Of course it could be a subscription. But I intend to create courses in future on different topics as well. Like “Complete beginners”, advanced, etc. Do you have a solution? Thank you. Best regards, Diana

  34. Larry Curry Reply

    Hi, I would like to be able to sell videos on my website… How can I do this with your business model ? Is it expensive ? Keep me in touch Jonathan

  35. Don Colon Reply

    Team, I am looking to start and manage a video training site for a client that teaches numerous courses. We are going to produce the videos and then upload them. What we need is a platform to organize and sell videos online.

  36. Ginger Waters Reply

    HI, One of my clients has a number of video downloads for sale and would like to monetize videos on demand. Can I sell videos and have it viewed on demand, and prevent that purchase from being shared. Do you sell such a product?

  37. Ollie Clarke Reply

    Hello, I have 200 videos and I need a platform that helps me sell it on demand like VPLAYED. Can you help me please on how I sell my videos online?

  38. Sidney Robertson Reply

    Hi, I want to start a video training subscription to teach people how to use 3d print in architecture design. – There are 12 Chapters, with around 5 to 12 videos in each one. Each video is between 5 and 20 min. I want to be able to sell a subscription video and have it integrated in a website. How much will this cost?

  39. Erik Mann Reply

    Hi, Looking for the best video selling platforms. Detailed information on online video selling. Do you offer unlimited bandwidth? What about video streaming storage? What packages do you offer?

  40. Miriam Schultz Reply

    Hi, we are looking for a low-cost secured ott streaming solution for our android, ios app, and browser. We are at the initial stage of evaluating the video selling platform and we would like to know about your pricing plan.

  41. Martha Guzman Reply

    Dear, I would like to request a quote for an online video selling platform. I would like to know vod sell online. The price for a site and app with all the mentioned add-on features. Please let me know what information is needed from my side in order to obtain the quote.

  42. Violet Ross Reply

    Good day, I have requested a demo. We are looking for a scalable video selling platform online. Looking for prices as well for licenses and customization

  43. Leticia Potter Reply

    Hello, I’m looking for how to sell video online. I need to upload our videos and embed them onto our website with a customizable player. We want to make sure we don’t run out of streaming data or storage and want to make sure the videos never go down.

  44. Mark Cole Reply

    Hi, We are looking for a video selling platform. A low-cost secured vod streaming for our android, ios app and browser. We are at an initial stage of evaluating vod hosting platforms and we would like to know about your pricing plan

  45. Jason Hall Reply

    Thanks for helping us find a how-to sell video online. Let’s us charge users to access ott streams and watch them again later. We would need two types of subscriptions, monthly and daily, and billing to be compatible with credit cards from South Africa. Can you help us with this?

  46. Benjamin Reply

    We’re looking for a professional video selling platform for Indian Music and wanted to loop at an API for the same. We wanted to know the VOD services you offer, your rates, and whether you have any monetized algorithm-related features (recommendations, statistics, etc).

  47. WilliamDj Reply

    Hi, I would like to see a demo of the Vplayed video selling platforms work. Specifically, I am interested in these features: TVOD, SVOD, PVOD, video/audio streaming, and DRM. Thanks!

  48. Amelia Reply

    Hello, We are looking to sell videos online platform. Please let us know which of these features you currently support and/or if your platform supports to sell videos into the needed items in a reasonable timeframe.

  49. Elijah Reply

    I am currently looking for where can i sell my videos with monetization & launch a selling streaming platform.

  50. Franklin Reply

    Greetings, I am interested in your selling videos content online for OTT and video on demand. Please have someone contact me.
    Thank you, Calvin Franklin

  51. Stephen Reply

    Hello, We are curious about on best website to sell videos & offering and platforms. We have an App with another selling platform, but our contract is up for renewal and we are exploring alternatives.
    Thanks, Stephen

  52. Alakbar Reply

    Hi, we are interested in a How to Sell Streaming Videos Online. Currently, we are looking for platform to sell videos, including front & back end support, content delivery + licensing support. We can discuss other details over the conference call. Please feel free to contact me in case of any questions. Thanks in advance!

  53. Michael Reply

    We would like to consider you as a possible partner as we move forward and introduce significant new with How Do I Sell My Videos Online. Thanks in advance

  54. John Mark Reply

    Looking for a how to sell videos on your website and have some questions about specific functions of the monetize revenue experience. Also looking for some pricing that would be passed on to clients.

  55. Sarah Reply

    Thanks for sharing about the platform for selling videos online. Professionally produced content delivered to highly engaged audiences through AVOD curated user experiences in a brand-safe context. Well explained.

  56. Gayle Pratt Reply

    Hello Team, We need a video on demand hosting solution for one-time-payments and subscriptions. It has to include video, audio, files(e.g. pdf, no need for drm) and live streaming. Is this possible with your system and how much would it cost?

  57. Gertrude Reply

    Hello, gained information on video selling platform, We need customized solutions on the payment gateway, subscription model, Vod and Live streaming channel program through Web, like a Web TV

Leave a Reply

Your email address will not be published.