video subscription service platform

How To Build An Educational Video Subscription Platform? From A to Z

Coursera, Skillshare, LinkedIn Learning—do these names ring a bell? All of these platforms offer online courses to students, professionals, and others to enhance their skillset. Online education has seen steady growth over the years. Being valued at $107 billion in 2015, it is expected to rise to $325 billion by 2025.

With the onset of the pandemic, these numbers have just risen owing to schools, universities, and companies being forced to either shut down or work remotely. More and more institutions have understood the value of educational video subscription platforms and are taking steps to enter into this market. 

video subscription service platform

It isn’t surprising that many educational institutions have taken to offering online courses to students to complete their vocational training and earn certification. More than 60% of internet users claimed to benefit from e-learning as it fits their lifestyle. 

Udemy, one of the most popular learning platforms, has over 20,000 experts and 12 million students taking up courses according to the statistics published by Skillscouter. Not just educational courses, many corporates have shifted their training modules to online platforms. In the US alone, corporate training in the form of e-learning has taken up over $100 billion of the market share. 

E-learning subscription platforms allow you to easily access any educational content and training materials through a website or an application. This way of mastering skills is a great way to learn at your own pace and increase your knowledge. Online education subscription platform is seeing a great rise this year as many institutions and companies are moving towards servicing the high-demand for e-learning. 

The e-learning industry isn’t new but has been in the industry for over 20 years. Experts had predicted a rise in the demand for online education, but the pandemic has led to rapid adoption by service providers and consumers. Online education encourages learning for even the shy and reclusive, who otherwise would not feel comfortable joining the discussion in a classroom. 

It is also a great way for content creators to monetize video platform for educational services by charging a subscription, pay-per-view, or using advertisements to generate revenue.

Features Of Educational Video Subscription Platform

online educational video platform
  • Easy & Powerful CMS

A good educational video subscription platform should have a powerful Content Management System (CMS) to provide a good user experience in playing video on demand. Easy to upload, store, organize and access video content is a must for content creators and users alike. The availability of servers across the globe with good CDN (Content Delivery Network) will help easily stream videos for users all around the world. 

  • Set Your Own Pricing

Build a video subscription platform allows you to charge for your content and services at the rate you want to set. There are no restrictions on what the prices should be or any guidelines that dictate you to reduce your rates based on the platform. You can set your own pricing system and earn from it. 

  • Payment Integration

With the move to e-learning, payment integration with high security and the ability to collect all modes of payment should be done. Not just one-time payments but recurring payments by users and auto-pay features are something to be explored while building educational video subscription platforms. 

  • Fully Profitable for Institution

Having your own educational video subscription platform has its advantages and one of many is that you get to keep 100% of your earnings. Unlike other OTT platforms where you need to pay up to 40% of your revenue or portion of your earnings as commission, your income is collected by paywalls and debited to your account directly.

  • High-level Security for Content

When you create an online video education platform, ensure your content is backed by high security. This reduces the chances of hacks leaking valuable information on not just your content but also your consumer database and their payment information. 

  • Real-time Analytics to Track Students Engagement

Get real-time analytics to see how your students are responding to your content. This is valuable feedback on how engaging your content is and its ability to keep students hooked on the educational video. You can use this information to update your content and make it more interesting and easier to understand.

  • Supports VOD and Live Streaming

Whether you want to create a pre-recorded educational video to support your consumers’ needs or live stream an online class, your educational video subscription needs to be able to handle both. Making live-streamed videos available to replay at other times is also beneficial to students who might have some confusion or miss out on valuable inputs.

  • Monetize Video And Combined Subscriptions

You can earn in online education by creating a subscription-based educational platform that charges per week, month or year depending on your content and lesson plan. You can also look into pay-per-view subscriptions and advertisements as a source of revenue when you build your VOD platform. Some service providers use a combination of two or more to create a hybrid payment system that makes it easier for students and professionals to access videos. 

  • Scalable Revenue Generation

Your content can steadily provide earnings as the years go by with minor changes to update content to match the ongoing trends and facts. You could choose to provide exclusive content for members only creating lucrative promotions to attract consumers to pay a premium on their subscription. The revenue generation increases steadily when you provide high-quality unique content for your consumers.

Planning For A Perfect Educational Video Streaming Platform?

How to Build Your Own Educational Video Subscription Platform?

educational video streaming
  • Creating the Effective Video Content

Start by creating unique video content and of high quality. This is the basis for your service and will encourage more subscribers if you provide information that lets you stand out from the crowd. Always focus on editing to make it more engaging and easier to consume.

  • Enroll with VPlayed for Self-hosted Platform 

Contus VPlayed has all the features to let you create an effective and interactive online education platform. Simply enroll with VPlayed to build a self-hosted video streaming platform with a great CMS, high security, paywall integration, 100% customization, and more. It also offers over 6 monetization methods, marketing strategies to help you increase your revenue.

  • Pick Your 100% Customizable Design

Customize your streaming platform to resonate with the content you create. The design, themes, security, video monetization platform, and other features can be tailored to help build your brand. Keep in mind that your brand’s retention value is based on consistent branding throughout the platform.   

  • Easy to Use CMS for Upload, Organize and Distribute 

VPlayed comes with the option to easily upload and store your content including bulk uploads in our video CMS. You can also segregate and organize your content based on your system in the content library making it easier to access. Our platform has unlimited storage to meet your needs. 

  • Monetize with Subscription Services

We offer subscription-based monetization paywall integration with six models to earn revenue. You could create members-only content b. offer unique niche entertainment like Netflix c. all-year-long access for seasonal content creators d. offer exclusive content for members e. share video content with your community based on their principles and f. ensure you complement online content with other e-learning business strategies like in-person meets. 

  • Empower With Secure Content 

Your content and information should be backed by strong security to ensure there are no leaks in your video content or consumer database. Having a secure subscription-based monetization paywall can lower the chances of copycats and content thieves. 

  • Promote Your Subscription Platform

Market your video-subscription website or app using social media and advertisements to target key audiences. Don’t just focus on external marketing but make use of your platform to create in-built marketing in the form of recommendations, suggested and trending courses, and notifications on applications. Many platforms use machine learning to adapt to the users’ behavior and provide valuable suggestions.

  • Further Scaling

Use analytics to understand your consumers’ preferences to generate content relevant to them and make business decisions to promote educational videos that are useful to them. This way you ensure a steady rise in your income. Also, introduce more features of educational video platform based on the need of your consumer.

E-learning has a vast growth opportunity and is a lucrative field to tap into. Many institutions have started using online learning platforms to advance their revenue potential and lower overhead costs. You can also become a part of this billion-dollar industry by building your education video subscription platform.


Reaching to the core of this article gives more insight over the concept and the need of building your own brand when it comes to building an Educational Video Subscription Platform.

And if this has inspired you to move ahead having your brand, your identity. Then just feel free to contact VPlayed, another name of perseverance and dedication.

If You Already Have An Idea To Create a Video Platform For Education, Schedule a Free Demo And We’ll Get You On The Road To Educational Video Streaming Success

Brindalakshmi Rajkumar is a blogger & digital marketer. I'm enthusiastic about learning about new advancements in the video streaming services & online video platform in the market. I collaborate with various organizations and help analyze their competitors to provide them with better strategies to improve and keep their businesses up to date.


  1. Alice Reply

    Want to know about the specifications for building educational video platform with customized features and payment gateway option for the streaming website and apps

  2. Alfie Reply

    Could you describe few more benefits of educational video subscription platform as I have searched the online but got very few blogs. Waiting for your reply

  3. Charlie Reply

    The writer should be much more appreciated as he have taken more effort in writing the article and also about the features present in the educational video platform

  4. Luna Reply

    Useful advice on building educational video subscription platform and hope this will help the students learning through online to great extent

  5. Jacob Reply

    Very good article and each section of the elearning video subscription platform. Also the monetization models available in the education video subscription platforms.

  6. Clara Reply

    Need some advice on starting educational subscription video platforms and monetization models. Can you please helps us on this thanks advance.

  7. Jack Reply

    Very Thanks for a complete guide on educational video subscription platform and it does helps other content creators from the streaming business to build an educational video platform

  8. Elodie Reply

    Hi We are planning to develop a educational video subscription services for our company and could you advice us the revenue generation and also the pricing details to create an online video education platform

  9. George Reply

    Having a high quality educational content does make you video platform stand out and for that getting best educational video platform provider is necessary

  10. Hazel Reply

    Educators in schools have found online video to be highly effective ways and learnt how can we use online video education platform tools to enhance your educational goals.

  11. Nolan Reply

    We are interested in building a video subscription platform, I want to know what are the revenue models available in the elearning platform and also provide us on estimates.

  12. Sandon Reply

    Hi, we are evaluating the make money on elearning platform industry. I would like to know-how are the values ​​and its growth in the elearning platform

  13. Yale Reply

    Iam looking for elearning subscription platform where we would add large number of courses and also to make money through it. Waiting for your estimates and guide us in next level.

  14. Walter Reply

    Hi, Iam contacting you on behalf of one of our customers, I would like to know about education subscription platform and the ways in which we could make revenue through it.

  15. Seung Reply

    Good post. I have learned so much on education subscription platform and I hope when developing a educational platform and will take this article as a reference

  16. Rendor Reply

    Thanks for the insightful piece of article. I am planning to go for an educational video subscription, But Could you help me what are the revenue models available in educational platform.

  17. Raul Reply

    This is Raul, a Leading Business Enterprenuer. Want to build educational video subscription platform. Could you suggest some ideas on this.

  18. Morven Reply

    We have a plan to develop Subscription based education platform with attractive features, & able to generate better revenue. Could you able to guide us.

  19. Arlen Reply

    Our team of experts inquired on Subscription based education platform. Thanks for the good suport and also helped us to develop our education subscription platform in short span of time

  20. Aaron Reply

    Its really great blog with proper guide to educational video subscription. These kind of blogs helps other education subscription service platform to properly guide in having better educational platform

  21. Adam Reply

    I hope the usage of education video subscription platform does helps the students in learning the concepts of the chapters with much easier

  22. Finch Reply

    The article has explained in detail how the education subscription platform provides a comprehnsive solution that is easy to use.

  23. Zain Reply

    Very nice article on how to build education subscription platform and the e learning will rapidly will be on rise and market is expected to reach a whopping $374.3 billion by 2026.

  24. Uthra Reply

    online learning is quickly taking over the traditional classroom environment and adapting to elearning video subscription platform will be benefiting more

  25. Dharma Reply

    Building a education subscription platform is a challenging job as you need to keep in mind lot of things only then you could get the quality education platform and all the outcomes you want for the platform

  26. Sanam Reply

    I have seen in the article that we can set monetization models in the education platform so that the more number of users accessing the platform will benefit in earning more revenue

  27. Velu Reply

    After the pandemic the use of education video platform is been much in demand as many schools are opting to it and provide better engagement with the students

  28. Abiniya Reply

    Very well written article and can know about the video subscription service platform and also the benefits of using it.

  29. Ratchel Reply

    In few years many institutions have understood the value of educational video subscription platforms so that the institutions can conduct classes without any hassle

  30. Jaxon Reply

    I also think that through the education video subscription platform the cost is much more affordable for the studnets so the institutions might get more number of students enrolling in it

  31. Riley Reply

    Students will be very convenient through the education subscription platform as they get the whole syllabus and the course material. They could use the curse material and study it online without carry the book

  32. Lincoln Reply

    I think in most of the educational video subscription platform there are reviews for the teachers marked and the best teachers get the highest rating this helps the students to enrolls in it

  33. Harper Reply

    Elearning Industry is huge and there are many students who wants their curriculam to be taught by the best teachers, the subscription based education platform will help them as they select the best teachers.

  34. Mason Reply

    The stats on students enrolling on education video subscription platform is amazing and it is set to grow as the pandemic had made it a necessary

  35. Samuel Reply

    Having an elearning video subscription platform helps students to learn their chapters and it will give an environment like classroom where the teachers could explain the chapters and clear their doubts

  36. Khoushik Reply

    Video streaming services for schools must be highly secure to prevent data leaks and it should be implemented through strict security protocols, detailed privacy protection architecture and added security features that can be controlled by users.

  37. Sandra Reply

    Video-based learning has ever been rise and with affordble internet and streaming servers has led to a boom in demand of educational video subscription platform

  38. Sebastin Reply

    The article is well explained, having a subscription based education platform will be easier to share knowledge, grow your audience and track the effectiveness of your learning programs in platform

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